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The Popularity of Natural Makeup and Why It’s Here to Stay

July 16, 2022

Natural makeup and cosmetics have become increasingly popular, in the beauty industry. Its easy to see why. These products are free from chemicals and toxins that can be detrimental to both our health and the environment. Many of them proudly carry labels. Whats even better is that they are often cruelty free meaning they don’t conduct animal testing. Isn’t that fantastic?

Now lets dive into some information, about makeup and how you can make informed choices when selecting your own products.

The Popularity of Natural Makeup and Why It is Here to Stay
Photo by Maria Orlova on Pexels

Benefits of Natural Cosmetics

Switching to cosmetics offers numerous advantages starting with reducing skin irritation. When you opt for skincare and makeup products that incorporate organic ingredients the likelihood of experiencing skin irritation decreases significantly. This is especially beneficial, for individuals with skin or those dealing with conditions like eczema.

In addition to being gentler on the skin natural cosmetics are also environmentally friendly. They utilize ingredients that have a impact, on the environment avoiding harmful chemicals and toxins. Furthermore their packaging is often designed to be eco friendly while they typically refrain from conducting animal testing.

If you’ve been striving for a lifestyle incorporating cosmetics can align well with your goals.

What to Look For

If you’re unsure, about where to start your search for natural makeup options a good starting point would be to understand which ingredients you should avoid.

Fragrances. Many cosmetics contain fragrances that don’t contribute to the products effectiveness. These fragrances can potentially irritate your skin. Are generally unnecessary.

Formaldehyde. Although the risk is low in amounts formaldehyde is a known carcinogen. So why choose makeup products that include this ingredient when there are alternatives

Sodium laureth sulfate. This surface agent is commonly used in skincare and cosmetic products but the FDA acknowledges that it can cause irritation. They recommend limiting its concentration to than 1% in any product.

Parabens and Phthalates. These preservatives are commonly added to makeup products to prolong their shelf life and maintain freshness. However both can have effects on your body. Aren’t really necessary, for good quality makeup.

Top Natural Cosmetic Brands

Natural makeup is becoming increasingly accessible with more brands offering options. Here are some of the brands, for cosmetics;

RMS

RMS is a cruelty free and natural makeup brand that creates products without GMOs allergens or toxins. They prioritize sustainability by using recycled materials for their packaging.

ILIA

ILIA is renowned as one of the companies specializing in natural and organic cosmetics. All their products are cruelty free vegan. They prioritize materials and packaging. Their prices fall within the mid range with foundations priced between $50 and $60.

Vapour

Vapour is another brand that offers a range of natural cosmetics and skincare products. They have formulas that’re waterless and utilize recyclable packaging materials. Moreover their prices are affordable falling within the low, to.

Madara

Madara prides itself on its commitment to organic, natural cosmetics. They believe in harnessing the power of nature to create products that are not only effective but also kind to the skin and the environment.

Ingredients play a crucial role in Madara’s product formulation. They use biologically certified blossoms and herbal extracts from the Northern and Baltic region, ensuring the highest quality in each product.

These brands offer quality natural makeup options that align with practices while being mindful of environmental impact.

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